INK TONIC is a vegan, completely soothing product specially designed to assist in healing your newly inked tattoo. This product is also THE BEST product to use when you are healing newly inked permanent brows as it is super soothing without causing watering eyes and potential allergic reactions. Lots of folks make the mistake of using a coconut oil based product. Coconut Oil is wonderful but it draws moisture out, something you want to avoid when your ink is fresh. You want to keep your skin soft to avoid scabbing and flaking and you want your skin to heal and feel good. Yep, you got it right here! I provide professionals with INK TONIC and all their customers are raving about the results. A little goes a LONG ways and can also be used on any dry skin area, rashes, cracked skin, lips and for soothing redness.